Our Story.
Our Brand.
Premium Apparel Built for Decorators.
Service That Makes a Difference.




Who Is Citadel Brands?
Citadel Brands LLC was established in 2017 and operates from a modern, 52,000 square foot distribution center in Kingstree, SC. With our location strategically located near the Port of Charleston in historic Charleston, South Carolina, we are able to service the eastern half of the United States in two days.
Quality and service are the hallmarks of Citadel Brands and we are proud to have been selected as the exclusive North American partner of AWDis (All We Do Is) stable of brands headquartered in the United Kingdom. Today, under the AWDis brand, we offer fleece, performance wear, and premium cotton tees built for standout decoration.
From hoodies and t-shirts to high-performance apparel, Citadel Brands delivers quality, color variety, and trusted service to meet all your apparel needs.
What We Stand For

Do the Right Thing
Integrity and honesty guide every decision we make.

Never Stand Still
We grow, evolve, and innovate every day.

Work Together
We believe collaboration makes us stronger.

Do It With Passion
We bring energy and pride to everything we do.

Make the World Better
We work to reduce waste and create positive change.
Meet Our Team

Mike Hoffman
Chief Executive Officer

Paul Parker
Chief Operating Officer

Courtney Karam
Director of Operations

Mike Kirby
Distribution Center Manager

Nicholas George
Shipping and Receiving Supervisor

Rosanne Rogers
Order File Coordinator

Sarah Marcinkus
Customer Service Team Supervisor

Kendall Mckenzie
Marketing Coordinator